September 22, 2021
2pm-4pm via Zoom
With texts for websites, social media, grant applications, and e-mail lists, artists are often challenged to write about their own work. Former ARTnews editor and editorial strategist Robin Cembalest offers tips for describing your art, from materials and process to intention and meaning. Using examples from Instagram, artist statements, and promotional materials, she’ll empower participants to improve their language and messaging across digital and editorial platforms. Class includes presentation and Q&A.
September 29, 2021
2pm-4pm via Zoom
Every artist needs a paragraph (or two) describing who they are and what they do. How do you condense your identity and practice to 200 words? This class will show you how. Former ARTnews editor and editorial strategist Robin Cembalest will share examples and templates to help you describe who you are and what you do in expressive, accessible language. Class includes presentation and Q&A.
October 27, 2021
5pm-7pm via Zoom
This Best Practices workshop is the follow-up the introductory workshop on May 19th. It is designed for advanced photographers and artists who are ready to take the next step in learning the best practices for professionally documenting their artwork. The webinar will dive deep into professional techniques used for photographing artwork with artificial light in a studio setting. Anthony and Colleen will walk you through a typical studio set-up from start to finish, and discuss software and techniques used in post-production in depth. This workshop is designed for intermediate and advanced photographers, it is not designed for phone camera users or novice photographers. We highly recommend having your camera and manual accessible during the workshop.
At each 2 hour convening, we will
- Identify opportunities, barriers and challenges on a particular topic
- Develop recommendations and discuss how to move them into action
- Build and strengthen relationships amongst participants